DEAR SOCIETY MODEL MANAGEMENT REDEFINES MENSWEAR MODELLING THROUGH AUTHENTICITY AND COMMITMENT

Dear Society Model Management was founded in 2022 by Diego Rueda, following over five years of experience in the fashion industry. The agency was created with the intention of guiding each model through a career that is authentic, sustainable, and aligned with their individuality. Since its inception, we have championed a renewed vision of masculinity that values authenticity, emotional depth, and diversity — moving away from stereotypes and fleeting trends.

We don’t follow trends — we set them. We prioritise quality over quantity, steering clear of market oversaturation to preserve what makes each talent truly unique. With years of experience and a commitment to a human, strategic approach, Dear Society is driven to build careers with purpose and lasting legacy.

Our commitment goes beyond representation — we strive to build relationships of trust that empower each talent to reach their full potential and leave a lasting mark on the industry.

We don’t just manage careers — we shape the future.